We are a new and innovative strategic development consultancy based in the Highlands and Islands of Scotland.

As the name on the tin suggests, StrategyStory brings together the worlds of Strategy and Storytelling.

The business was founded by the two Directors, Kate and Donald, who have brought their fields together to help businesses and communities.

A team of associates supports our work with partners and clients.

Professor Donald MacLean

In addition to co-founding StrategyStory, Professor Donald MacLean works at the Adam Smith Business School, University of Glasgow. Donald’s internationally published, ground-breaking research on strategy and strategic management is used by business and other academics across the world. His book, Strategic Management: Strategists at Work has been described as 'genius' and 'tour de force' by leading international scholars.

Other appointments held:

Meet Donald...

Kate Hooper

Kate Hooper was BBC senior producer/producer (news and current affairs, politics, human interest, topical and events). She has led content and communication teams in the public and academic sectors. She has worked extensively across online, broadcast and print media.

Other appointments held:

  • Screen and Broadcast lead/adviser for HIE Creative Industries
  • Columnist/writer West Highland Free Press (employee-owned newspaper)

Meet Kate...

Our associates

Tristan Aitchison
Award-winning film-maker
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Hazel Allen
Financial Director
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Aileen Cameron

Aileen Cameron
Graphic Designer

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Dana Hehir
Production Assistant

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Duncan MacLean
Rua Music

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